design thinking

DESIGN THINKING TO SOLVE BUSINESS CHALLENGES AND SUPPORT YOUR TEAM…

Too often business challenges are tackled internally, narrowing the solutions and the potential success of the outcomes. Why not add a ‘Design Thinker’ to your team? Turn meetings into dynamic workshops, and ideas into action plans, supporting the goals of your business without procrastination.

Design Thinking involves the process of understanding your business, your customers and the barriers to reach your desired goals. Using a combination of tools we get to the heart of the challenge and explore the solutions, the implications and the plan to implement the changes required.

The Five Steps to Design Thinking for business.

1: Get to the heart of the challenge, not the surface.
2: Explore multiple solutions and opportunities.
3: Refine, sort, group and expand on short list of ideas.
4: Decide on a solution and develop an action plan to implement.
5: Review and evaluate the effectiveness of the solution.

“We engaged with Crunch as an external supplier to join our internal software development team in the advancement of our Energy Management Software C3NTINEL. Crunch quickly established a process for mapping out the human interaction and user goals of the software which included team workshops, process visions, wire framing and creative design.  Our relationship with Crunch has grown over the last 5 years and we consider them part of our team. They have a very good understanding of our brand, product and customers and we regularly engage with their ‘Design Thinking’ processes to approach new product functionality and methods of communicating with our customer’s. The service provided is cost effective and gives us the flexibility we need, with access to their specialist skill and knowledge on demand, without having to employ somebody full time.” – Darren Pearson, Managing Director, C3 Resources

thinking_process

BUSINESS AREAS:

• PRODUCT & SERVICE INNOVATION
• AGILE BUSINESS MODEL GENERATION
• CUSTOMER ENGAGEMENT DESIGN & MAPPING
• BRAND AUDIT, STRATEGY, & POSITIONING
• CUSTOMER FIRST MARKETING STRATEGIES
• 360O BUSINESS REVIEW

BENEFITS:

• EXPLORE IDEAS FROM A DIFFERENT PERSPECTIVE
• DYNAMIC AND ENGAGING WORKSHOPS
• FEARLESSLY EXPLORE THE UNKNOWN
• REGULAR PLANNED ACTIVITY
• VISUAL REPORTING, TURN IDEAS INTO ACTION ‘S
• ON DEMAND ‘THINKING’ SUPPORT